Soft Lures

Perfectly mimic the most common bait species such as Pilchards, Anchovies, Sprats, Joey Mackerel and Launce. Perfect from both boat and shore whether targeting Bass from Estuaries and in-shore reefs or Cod and Pollock from off-shore wrecks, these lures have it covered!

Perfectly mimic the most common bait species such as Pilchards, Anchovies, Sprats, Joey Mackerel and Launce. Perfect from both boat and shore whether targeting Bass from Estuaries and in-shore reefs or Cod and Pollock from off-shore wrecks, these lures have it covered!

Perfectly mimic the most common bait species such as Pilchards, Anchovies, Sprats, Joey Mackerel and Launce. Perfect from both boat and shore whether targeting Bass from Estuaries and in-shore reefs or Cod and Pollock from off-shore wrecks, these lures have it covered!

The Mud Digger is a lure combining Fiiish's latest concepts to thwart the most difficult fish’s mistrust. Developed for both shore and off-shore fishing, it won't let your down.

Extra flexible body, realistic swimming. The extra flexible plastic body of the Black Minnow® together with the "off-shore" and BM "shore" jig heads give it a very natural vibration and swimming. The Krog jointed hook adds more mobility to the lure. Its transparent tail and its colors reinforce its mimicry.

Extra flexible body, realistic swimming. The extra flexible plastic body of the Black Minnow® together with the "off-shore" and BM "shore" jig heads give it a very natural vibration and swimming. The Krog jointed hook adds more mobility to the lure. Its transparent tail and its colors reinforce its mimicry.

With a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitation will fool even the wariest of predator fish. The unique jig head helps to ensure the lure moves with a perfect rolling and darting action.

Sidewinder Shads are superb weighted shads which are deadly from both boat and shore. Small fish such as scad are an important prey item of many offshore species and the profile of the Sidewinder Shad is a good imitation of many of these prey species. Couple this with the strong paddle tail action and you have a lure which will tempt bass, pollack, cod etc. For best effect from the boat, fish them on the drift with a long flying collar rig Shore lure anglers also find Shads an effective lure for bass and pollack.

Evolution 115mm Sand Eel Lures are produced with a special soft but tough plastic compound that not only gives the lure its unique fish catching action, but prevents the lure from falling apart after only a couple of captures, prolonging the lures life.

The Fiiish Black Minnow 120 Combo rigged and ready in Khaki/Red. This pack features 2 soft plastic lure bodies, one rigged with a 6g Shallow Jig head and a Fiiish Krog 120 hook. This 120 Combo off shore comes 'ready rigged' so all you need to do is attach it to your line and catch fish! The perfect package for shore or boat fishing, this lure has proven deadly for all predatory game including Bass. The 'Shallow Head' is made from resin so that it sinks very slowly making it easier to fish shallow marks or to work the lure near to the surface.

The Fiiish Black Minnow 120 Maxi Off Shore Combo rigged and ready. This pack features 3 combos in Khaki, Blue and Khaki Glitter, all rigged with a 25g Jig head and a Fiiish Krog 120 hook. This 120 Combo off shore comes 'ready rigged' so all you need to do is attach it to your line and catch fish! The perfect package for shore or boat fishing, this lure has proven deadly for all predatory game including Bass. With the 'Offshore Heads' the mounting eye is further back making it ideal for jigging from a boat.

Fiiish Black Minnow 120 Bleu / Electric Blue 25g Off Shore Double Combo

Fiiish Black Minnow 120 Electric Blue 25g Off Shore Combo + Spare Body

Fiiish Black Minnow 120 Macchiato 25g Off Shore Double Combo

Fiiish Black Minnow 120 Blanc 12g Off Shore Combo + Spare Body

Fiiish Black Minnow 90 French Paradise 8g Search Double Combo

Fiiish Black Minnow 90 Kaki Paillete + Sexy Brown 10g Off Shore Double Combo

Fiiish Black Minnow 90 Rainbow + Or/Bleu 5g Double Combo Come With Two Complete Lure x1 Rainbow x1 Or/Bleu

Fiiish Black Minnow 120 Green Morning 12g Comes As One Complete Lure

Fiiish Black Minnow 120 Wine Glitter 12g Comes As One Complete Lure

Fiiish Black Minnow 120 Candy Green 6g Comes With One Complete Lure And One Spare Body