Sea

The Seadra 3D Live Scale Baitfish is an ultra-long casting jig which is designed for fishing from the shore or boat. Seadra have given the Seadra 3D Live Scale Baitfish a super reflective 3D Holographic finish which is enhanced even further by the addition of the ‘live scale’ design. This catches the light to give a flashing look as the lure is worked to draw fish in from further away.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

Seadra Aqua-Bullet Bait Fish Casting Jig – The Seadra Aqua-Bullet Bait Fish is an ultra-long casting jig which is designed for fishing from the shore or boat. The Slim profile gives it the perfect bait fish look and this combined with the natural 3D holographic finish gives the lure an amazing look in the water.

This new concept has been designed with eco friendly factors in mind and is bio degradable. The colouring is achieved avoiding the use of paints, the plastic is coloured itself with organic or mineral materials with no known ecotoxicity in the marine environment. The eyes are made from glass rather than plastic which as well as being kinder to the environment adds to the performance of the lure.

This new concept has been designed with eco friendly factors in mind and is bio degradable. The colouring is achieved avoiding the use of paints, the plastic is coloured itself with organic or mineral materials with no known ecotoxicity in the marine environment. The eyes are made from glass rather than plastic which as well as being kinder to the environment adds to the performance of the lure.

The IMA Chappy is a compact surface lure which has an easy to use walk the dog action. You can work it slow or fast and the small cupped face creates a natural splash and bubble action. Add in the attraction of the inbuilt rattle and you have all the qualities needed to entice a hunting bass to strike.

The IMA Chappy 100 weighs 18g and with its long casting ability and walk the dog action is one of my personal favourite and most frequently recommended surface lures. In use it has proved to cast extremely well and very to get a good action with, resulting in tight twisting turns, making a good account of itself on the water with its splashes and loud rattling, most importantly attracting many fish to hit it for me and many of our customers.

Brought to you via the collaboration of Tacklewave and Marc Cowling the South Devon Bass Guide here is the Chappy 80 in Marc's very own design, here are his thoughts and an insight into this design.

The Chappy 100 has proven itself to be a reliable long casting lure with a very attractive fish enticing action...so here is the 80mm 12g version - all the same properties just smaller.

The IMA Chappy 80 is the perfect top water lure for finicky feeding Bass as it can be worked as a quick or slow dog walk action.

The IMA Chappy 80 is the perfect top water lure for finicky feeding Bass as it can be worked as a quick or slow dog walk action.

The IMA Chappy 80 is the perfect top water lure for finicky feeding Bass as it can be worked as a quick or slow dog walk action.

The Ima Hound Sonic 100F is a long casting minnow which digs in well in rough conditions.

The IMA Hound Glide 125F is a floating lure that has been designed for great cast-ability with a phenomenal distance rating close to 80 metres! It is 125mm in length and weighs 20g. The diving depth of the Hound Glide is between 70cm and 100cm. Highly rated for its casting ability into windy conditions, the Hound Glide is well known holding a good position in rougher water.

The IMA Hound Glide 125F is a floating lure that has been designed for great cast-ability with a phenomenal distance rating close to 80 metres! It is 125mm in length and weighs 20g. The diving depth of the Hound Glide is between 70cm and 100cm. Highly rated for its casting ability into windy conditions, the Hound Glide is well known holding a good position in rougher water.

New from IMA the iBorn features an aggressive wobbling action lure that can reach long distances. These feature a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved performance buy longer in-water time.

New from IMA the iBorn features an aggressive wobbling action lure that can reach long distances. These feature a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved performance buy longer in-water time.