IMA

New from IMA the iBorn features an aggressive wobbling action lure that can reach long distances. These feature a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved performance buy longer in-water time. Casting distance is said to be the most important factor in shallow waters. Created by the famous Japanese fisherman Tetsuya Henmi.

IMA Komomo SF125 Bora is a very popular bass lure in the UK and the mullet colour works Fishes between 30cm - 40cm Length : 125mm Weight : 16g Action : Floating

The SF125 casts like an arrow due to its internal weight shifting system. It does not have the traditional protruding diving vane instead having a sloped front which gives it a really natural appearance without additional casting resistance. When retrieved the lure will dive to around 1 foot, however raise your rod and crank slowly and the lure will sit just beneath the surface film and roll tightly back and forth. When stopped it will sit almost vertical in the water. The great thing about the Komomo SF125 is that by raising the rod tip it can be made to work hard just below the surface. This can prove to be a killer when bass are right on the surface but refusing, or failing, to take traditional poppers. A real shallow water killer!

The SF125 casts like an arrow due to its internal weight shifting system. It does not have the traditional protruding diving vane instead having a sloped front which gives it a really natural appearance without additional casting resistance. When retrieved the lure will dive to around 1 foot, however raise your rod and crank slowly and the lure will sit just beneath the surface film and roll tightly back and forth. When stopped it will sit almost vertical in the water. The great thing about the Komomo SF125 is that by raising the rod tip it can be made to work hard just below the surface. This can prove to be a killer when bass are right on the surface but refusing, or failing, to take traditional poppers. A real shallow water killer! IMA Komomo SF-125 - One of the ultimate ultra-shallow lures out there. A lure like this with a cut face tends to swim with an exaggerated head-shaking action that really turns bass on in shallow to medium depth water. It is often worth turning to a lure like the IMA Komomo SF-125 when the bass don't want to hit a surface lure - something that swims just sub-surface creates a great silhouette. Although this lure works very well in really shallow water, don't discount it for deeper water where that silhouette effect often brings bass up for the kill. The best way to work this lure and create the most pronounced head-shaking action is to cast it out and simply retrieve it at a slow to medium pace, but make sure to get your rod tip up at a roughly 45 degree angle to force it up even shallower and help impart more action on the lure. An ultra-shallow lure like this is better suited to calmer conditions as a rougher sea tends to knock it off balance.

Introducing the IMA Komomo 125 Counter. Built on the design of the SF-125 the Counter is designed to be used in faster flowing waters where the standard SF-125 ended up with "too much" action where it looked artificial. The Counter weighing slightly more will also "dig in" and work slightly deeper at 30-40cm Length : 125mm Weight : 18g Working Depth : 30-40cm Action : Slow Floating

Introducing the IMA Komomo 125 Counter. Built on the design of the SF-125 the Counter is designed to be used in faster flowing waters where the standard SF-125 ended up with "too much" action where it looked artificial. The Counter weighing slightly more will also "dig in" and work slightly deeper at 30-40cm Length : 125mm Weight : 18g Working Depth : 30-40cm Action : Slow Floating

Fishes between 0cm - 30cm Length : 125mm Weight : 16g Action : Floating

IMA Komomo SF125 Bora is a very popular bass lure in the UK and the mullet colour works Fishes between 0cm - 30cm Length : 125mm Weight : 16g Action : Floating

The SF125 casts like an arrow due to its internal weight shifting system. It does not have the traditional protruding diving vane instead having a sloped front which gives it a really natural appearance without additional casting resistance. When retrieved the lure will dive to around 1 foot, however raise your rod and crank slowly and the lure will sit just beneath the surface film and roll tightly back and forth. When stopped it will sit almost vertical in the water. The great thing about the Komomo SF125 is that by raising the rod tip it can be made to work hard just below the surface. This can prove to be a killer when bass are right on the surface but refusing, or failing, to take traditional poppers. A real shallow water killer! IMA Komomo SF-125 - One of the ultimate ultra-shallow lures out there. A lure like this with a cut face tends to swim with an exaggerated head-shaking action that really turns bass on in shallow to medium depth water. It is often worth turning to a lure like the IMA Komomo SF-125 when the bass don't want to hit a surface lure - something that swims just sub-surface creates a great silhouette. Although this lure works very well in really shallow water, don't discount it for deeper water where that silhouette effect often brings bass up for the kill. The best way to work this lure and create the most pronounced head-shaking action is to cast it out and simply retrieve it at a slow to medium pace, but make sure to get your rod tip up at a roughly 45 degree angle to force it up even shallower and help impart more action on the lure. An ultra-shallow lure like this is better suited to calmer conditions as a rougher sea tends to knock it off balance. The Counter weighing slightly more will also "dig in" and work slightly deeper at 30-40cm Length : 125mm Weight : 16g Action : Floating

The IMA Hound 100F is a compact long casting minnow. It has a streamlined teardrop shaped body, small lip and moving weight system which all combine to give you amazing casting distances for a 100m lure. This allows you to cover lots of water and when the fish are switched on to smaller bait this combination makes the Hound 100F a winning lure. The small lip sees the lure working around 40 ~ 80cm deep and a steady retrieve induces a woven rolling action. Pauses cause it to rise slowly to the surface and rod movement will add sharp darts into the mix.

The IMA Hound 100F is a compact long casting minnow. It has a streamlined teardrop shaped body, small lip and moving weight system which all combine to give you amazing casting distances for a 100m lure. This allows you to cover lots of water and when the fish are switched on to smaller bait this combination makes the Hound 100F a winning lure. The small lip sees the lure working around 40 ~ 80cm deep and a steady retrieve induces a woven rolling action. Pauses cause it to rise slowly to the surface and rod movement will add sharp darts into the mix.

The IMA Hound 100F is a compact long casting minnow. It has a streamlined teardrop shaped body, small lip and moving weight system which all combine to give you amazing casting distances for a 100m lure. This allows you to cover lots of water and when the fish are switched on to smaller bait this combination makes the Hound 100F a winning lure. The small lip sees the lure working around 40 ~ 80cm deep and a steady retrieve induces a woven rolling action. Pauses cause it to rise slowly to the surface and rod movement will add sharp darts into the mix.

The IMA Hound 100F is a compact long casting minnow. It has a streamlined teardrop shaped body, small lip and moving weight system which all combine to give you amazing casting distances for a 100m lure. This allows you to cover lots of water and when the fish are switched on to smaller bait this combination makes the Hound 100F a winning lure. The small lip sees the lure working around 40 ~ 80cm deep and a steady retrieve induces a woven rolling action. Pauses cause it to rise slowly to the surface and rod movement will add sharp darts into the mix.

The IMA Hound 100F is a compact long casting minnow. It has a streamlined teardrop shaped body, small lip and moving weight system which all combine to give you amazing casting distances for a 100m lure. This allows you to cover lots of water and when the fish are switched on to smaller bait this combination makes the Hound 100F a winning lure. The small lip sees the lure working around 40 ~ 80cm deep and a steady retrieve induces a woven rolling action. Pauses cause it to rise slowly to the surface and rod movement will add sharp darts into the mix.

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound Glide 125F is a diving lure that has been designed for great cast-ability with a phenomenal distance rating close to 80 metres! It is 125mm in length and weighs 20g. The diving depth of the Hound Glide is between 70cm and 100cm.

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound 125F Glide has been designed by IMA to be a long casting lure. The lures profile and moving weight system puts most of the lures mass towards the tail during casting and when tested on balanced tackle distance pushing 80m were achieved. Casting however is only part of the story as there is no point in blasting a lure to the horizon if it will not catch fish. This is no concern for the Hound though as the small neat vane and body design give it an attractive rolling action. It works down to approx 1 metre but with a slow retrieve and high rod you can if you wish work it nearer to the surface

The Hound Glide 125F is a diving lure that has been designed for great cast-ability with a phenomenal distance rating close to 80 metres! It is 125mm in length and weighs 20g. The diving depth of the Hound Glide is between 70cm and 100cm.