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HTO
HTO is a brand dedicated to pushing lure fishing boundaries in the UK and Europe. Designed and tested in the UK, we are passionate about supplying the right tools for techniques employed across the lure fishing spectrum. With quality in mind, we strive to supply our goods at the right price points to meet every lure anglers level of experience.
Committed to bringing the lure fishing revolution to the masses, HTO has developed a range of lure fishing tackle to target all of our British species of fish. Whether freshwater or saltwater – we offer the tackle to catch them!
HTO’S lure fishing gear is developed and chosen by some of the Country’s most successful lure anglers – our ProStaff team regularly use, recommend and contribute to the innovation of our product range.
With a collection of high performance LRF, HRF and lure rods, as well as reasonably priced Technical end tackle such as jig heads, clips, weights and hooks, HTO is a key player in the Country’s lure fishing revolution.
HTO Hooligan X8 Braid Red - 12lb
HLH806R
Using a coloured braid has some great advantages when fishing, but annoyingly, it fades over time, often after just a few sessions. Our Hooligan No Fade X8 eliminates that problem. Treated with a special No Fade colouring, this line will keep its colour no matter how many sessions you throw at it. Woven from eight strands of high-quality material, this is a soft and supple braid with high durability.
£14.99
HTO Hooligan X8 Braid Red - 16lb
HLH808R
Using a coloured braid has some great advantages when fishing, but annoyingly, it fades over time, often after just a few sessions. Our Hooligan No Fade X8 eliminates that problem. Treated with a special No Fade colouring, this line will keep its colour no matter how many sessions you throw at it. Woven from eight strands of high-quality material, this is a soft and supple braid with high durability.
£14.99
HTO Hooligan X8 Braid Red - 20lb
HLH81R
Using a coloured braid has some great advantages when fishing, but annoyingly, it fades over time, often after just a few sessions. Our Hooligan No Fade X8 eliminates that problem. Treated with a special No Fade colouring, this line will keep its colour no matter how many sessions you throw at it. Woven from eight strands of high-quality material, this is a soft and supple braid with high durability.
£14.99
HTO Hooligan X8 Braid Red - 25lb
HLH812R
Using a coloured braid has some great advantages when fishing, but annoyingly, it fades over time, often after just a few sessions. Our Hooligan No Fade X8 eliminates that problem. Treated with a special No Fade colouring, this line will keep its colour no matter how many sessions you throw at it. Woven from eight strands of high-quality material, this is a soft and supple braid with high durability.
£14.99
HTO Hooligan X8 Braid Red - 28lb
HLH815R
Using a coloured braid has some great advantages when fishing, but annoyingly, it fades over time, often after just a few sessions. Our Hooligan No Fade X8 eliminates that problem. Treated with a special No Fade colouring, this line will keep its colour no matter how many sessions you throw at it. Woven from eight strands of high-quality material, this is a soft and supple braid with high durability.
£14.99
HTO Rockfish X8 Braid 100m Yellow - 12lb
HLR806Y
A performance braid developed to meet the needs of modern light lure anglers. This eight-strand braid has been developed with a unique, durable coating for fishing around rocks, down the sides of canal edges and around sharp, abrasive snags. Rockfish is developed from a particular type of polyethylene, known for its high strength giving dependability, no matter where and what you’re fishing for. The coating also adds longevity to the line, protecting it from wear and environmental forces such as UV light and chemicals.
£12.99
HTO Rockfish X8 Braid 100m Yellow - 16lb
HLR808Y
A performance braid developed to meet the needs of modern light lure anglers. This eight-strand braid has been developed with a unique, durable coating for fishing around rocks, down the sides of canal edges and around sharp, abrasive snags. Rockfish is developed from a particular type of polyethylene, known for its high strength giving dependability, no matter where and what you’re fishing for. The coating also adds longevity to the line, protecting it from wear and environmental forces such as UV light and chemicals.
£12.99
HTO Rockfish X8 Braid 100m Yellow - 9lb
HLR804Y
A performance braid developed to meet the needs of modern light lure anglers. This eight-strand braid has been developed with a unique, durable coating for fishing around rocks, down the sides of canal edges and around sharp, abrasive snags. Rockfish is developed from a particular type of polyethylene, known for its high strength giving dependability, no matter where and what you’re fishing for. The coating also adds longevity to the line, protecting it from wear and environmental forces such as UV light and chemicals.
£12.99
HTO Double Sided Lure Box - 200 x 135 x 47mm
HTB15B
A durable, plastic box to store lures securely and organised. This well thought out box contains individual compartments to store individual lures. The idea behind this is to prevent lures snagging together, something that is commonplace when using treble hooks. This separation also helps to reduce the amount of corrosion with wet lures stored separately from each other; this is not a substitute for washing lures thoroughly after use but helps keep that separation during a session.
£4.99
HTO Double Sided Lure Box - 275 x 187 x 43mm
HTB12B
A durable, plastic box to store lures securely and organised. This well thought out box contains individual compartments to store individual lures. The idea behind this is to prevent lures snagging together, something that is commonplace when using treble hooks. This separation also helps to reduce the amount of corrosion with wet lures stored separately from each other; this is not a substitute for washing lures thoroughly after use but helps keep that separation during a session.
£4.99
HTO Double Sided Lure Box Orange - 200 x 135 x 47mm
HTB15O
A durable, plastic box to store lures securely and organised. This well thought out box contains individual compartments to store individual lures. The idea behind this is to prevent lures snagging together, something that is commonplace when using treble hooks.
£4.99
HTO Double Sided Lure Box Orange - 206 x 170 x 43mm
HTB11O
A durable, plastic box to store lures securely and organised. This well thought out box contains individual compartments to store individual lures. The idea behind this is to prevent lures snagging together, something that is commonplace when using treble hooks.
£6.99
HTO Double Sided Lure Box Orange - 275 x 187 x 43mm
HTB12O
A durable, plastic box to store lures securely and organised. This well thought out box contains individual compartments to store individual lures. The idea behind this is to prevent lures snagging together, something that is commonplace when using treble hooks.
£6.99
HTO Rockfish 2.10m Tubular Tip - 1-7g
HR6117T4
These rods are ideal for working small crank baits or heavier metal lures. Tubular tipped rods tend to offer more feel than solid tipped rods and are good for bouncing jig heads along the bottom.
£49.99
HTO Rockfish 6' 1" Solid Tip - 0.5-3g
HR613S
Four solid tipped rods feature in the range. These are fantastic for fishing with jig heads on the drop, and for reducing the resistance felt by species that inhale a bait.
£39.99
HTO Rockfish 6' 6" Solid tip - 0.5-5g
HR665S
Four solid tipped rods feature in the range. These are fantastic for fishing with jig heads on the drop, and for reducing the resistance felt by species that inhale a bait.
£39.99
HTO Rockfish 6ft 11" Solid Tip - 0.5 - 7g
HR6117S
Four solid tipped rods feature in the range. These are fantastic for fishing with jig heads on the drop, and for reducing the resistance felt by species that inhale a bait.
£39.99
HTO Rockfish 6' 11" Tubular Tip - 1-7g
HR6117T
These rods are ideal for working small crank baits or heavier metal lures. Tubular tipped rods tend to offer more feel than solid tipped rods and are good for bouncing jig heads along the bottom.
£39.99
HTO Rockfish 7ft 6" Tubular Tip - 2-12g
HR7612T
These rods are ideal for working small crank baits or heavier metal lures. Tubular tipped rods tend to offer more feel than solid tipped rods and are good for bouncing jig heads along the bottom.
£39.99
HTO Rockfish 7ft 11" Solid Tip - 3-11g
HR71011S
Four solid tipped rods feature in the range. These are fantastic for fishing with jig heads on the drop, and for reducing the resistance felt by species that inhale a bait.
£39.99
HTO Hooligan 4 piece - 9ft 7-35g
HRHO9M4
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately.
£59.99
HTO Hooligan 9ft Lure Rod - 7-35g
HRHO9M
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately. Their fast action also helps to work lures with little effort.
£49.99
HTO Hooligan 9ft 4Inch Lure Rod - 8-38g
HRHO94M
An entry-level range of lure fishing rods, that have modern, fast actions designed to get the most out of all types of lures. The four rods in the range cover the use of lures from 6 to 38g. These rods will cast to good distances, accurately.
£49.99
HTO Rockfish Reel - 1000
HRRF1S
Rockfish reels have been designed to accompany our Rockfish rods, they are super lightweight and perfectly formed for LRF fishing. The body is graphite, which is corrosion resistant but also light. The spool is made from machined aluminium with a honeycomb construction. This construction is not only strong but reduces the weight of the spool considerably.
£49.99
HTO Rockfish Reel - 2000
HRRF1S-copy
Rockfish reels have been designed to accompany our Rockfish rods, they are super lightweight and perfectly formed for LRF fishing. The body is graphite, which is corrosion resistant but also light. The spool is made from machined aluminium with a honeycomb construction. This construction is not only strong but reduces the weight of the spool considerably.
£49.99
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