HTO is a brand dedicated to pushing lure fishing boundaries in the UK and Europe. Designed and tested in the UK, we are passionate about supplying the right tools for techniques employed across the lure fishing spectrum. With quality in mind, we strive to supply our goods at the right price points to meet every lure anglers level of experience.
Committed to bringing the lure fishing revolution to the masses, HTO has developed a range of lure fishing tackle to target all of our British species of fish. Whether freshwater or saltwater – we offer the tackle to catch them!
HTO’S lure fishing gear is developed and chosen by some of the Country’s most successful lure anglers – our ProStaff team regularly use, recommend and contribute to the innovation of our product range.
With a collection of high performance LRF, HRF and lure rods, as well as reasonably priced Technical end tackle such as jig heads, clips, weights and hooks, HTO is a key player in the Country’s lure fishing revolution.
A jig that has been specifically designed for fishing for squid and cuttlefish. The jig itself is made from a transparent plastic body which is covered in a tight, weave, net like material. This is done to firstly give the effect of light passing through the lure giving it a natural look as light passes through the lure when it is jigged, it will twinkle, sparkle and flash to encourage squid to attack. This material is also hard and rough, giving the squid the sensation of fish skin, encouraging them to grasp the lure with vigour, to ensure positive hook-ups. Brown wings and a deep, red eye provide extra attraction and are a distinct contrast to the colour of the body. The jig features a weight under the chin of the lure which is drilled, this allows the addition of more weight when fishing in deeper water. A luminous band followed by a series of razor sharp, stainless steel points completes the jig at the business end. This is a light jig, that can be used on lighter lure rods and light, specific squid rods.
A jig that has been specifically designed for fishing for squid and cuttlefish. The jig itself is made from a transparent plastic body which is covered in a tight, weave, net like material. This is done to firstly give the effect of light passing through the lure giving it a natural look as light passes through the lure when it is jigged, it will twinkle, sparkle and flash to encourage squid to attack. This material is also hard and rough, giving the squid the sensation of fish skin, encouraging them to grasp the lure with vigour, to ensure positive hook-ups. Brown wings and a deep, red eye provide extra attraction and are a distinct contrast to the colour of the body. The jig features a weight under the chin of the lure which is drilled, this allows the addition of more weight when fishing in deeper water. A luminous band followed by a series of razor sharp, stainless steel points completes the jig at the business end. This is a light jig, that can be used on lighter lure rods and light, specific squid rods.
A jig that has been specifically designed for fishing for squid and cuttlefish. The jig itself is made from a transparent plastic body which is covered in a tight, weave, net like material. This is done to firstly give the effect of light passing through the lure giving it a natural look as light passes through the lure when it is jigged, it will twinkle, sparkle and flash to encourage squid to attack. This material is also hard and rough, giving the squid the sensation of fish skin, encouraging them to grasp the lure with vigour, to ensure positive hook-ups. Brown wings and a deep, red eye provide extra attraction and are a distinct contrast to the colour of the body. The jig features a weight under the chin of the lure which is drilled, this allows the addition of more weight when fishing in deeper water. A luminous band followed by a series of razor sharp, stainless steel points completes the jig at the business end. This is a light jig, that can be used on lighter lure rods and light, specific squid rods.
A range of weights designed for the light lure angler made from lead free material, so they are safe to use in freshwater lure fishing. Each lead is finely coated with a dark, matt, gravel dust to ensure each lead is dull, allowing the angler to create subtle rigs that focus on the movements of the lure first and foremost. Available in four different patterns for various lure fishing patterns.
A range of handy, innovative boxes aimed at light game anglers. They provide storage for all manner of kit including jig heads, smaller weights, jigs, lures and terminal tackle.
A range of handy, innovative boxes aimed at light game anglers. They provide storage for all manner of kit including jig heads, smaller weights, jigs, lures and terminal tackle.
The HTO Worm Weights are drilled cone shapped sinkers which are designed to give extra weight to soft lures. This can be used to increase casting distance and also alter the depth and manner in which the lure works.
As LRF anglers, we’re usually fishing around rock marks and stone/concrete structures. The Light Game Unhooking Mat has been designed to ensure the smaller fish you catch when fishing around rock pools, rock marks and down the sides of breakwaters and piers are fully protected when you land them. The mat is fully padded and allows you to place the fish down on the mat for unhooking and photographing, without damaging the fish on sharp rocks or structures. The mat has a carabiner clip, so it can be clipped to your fishing bag, and has two elasticated retaining straps, so it can be rolled up and kept compact. It is A4 in size and easy to clean.
Woven from eight strands of Japanese UHMWPE fibre our Nebula X8 is an ultra-soft, supple but incredibly strong and durable line. Designed specifically for the needs of the modern angler who demands maximum durability and high performance. Nebula X8 is tightly woven to produce a low diameter, round profile braid that sits well on both spinning and baitcasting reels without digging into itself.
Woven from eight strands of Japanese UHMWPE fibre our Nebula X8 is an ultra-soft, supple but incredibly strong and durable line. Designed specifically for the needs of the modern angler who demands maximum durability and high performance. Nebula X8 is tightly woven to produce a low diameter, round profile braid that sits well on both spinning and baitcasting reels without digging into itself.
Woven from eight strands of Japanese UHMWPE fibre our Nebula X8 is an ultra-soft, supple but incredibly strong and durable line. Designed specifically for the needs of the modern angler who demands maximum durability and high performance. Nebula X8 is tightly woven to produce a low diameter, round profile braid that sits well on both spinning and baitcasting reels without digging into itself.
Woven from eight strands of Japanese UHMWPE fibre our Nebula X8 is an ultra-soft, supple but incredibly strong and durable line. Designed specifically for the needs of the modern angler who demands maximum durability and high performance. Nebula X8 is tightly woven to produce a low diameter, round profile braid that sits well on both spinning and baitcasting reels without digging into itself.
Constructed from four strands of 100% UHMWPE fibre from Japan, our X4 braid is for ultralight fishing. Four strand braids are tough and durable, ideal for when fishing around rocks and snags or through weed, fantastic for the light lure angler fishing down the sides of rocks, canal edges and around sharp and abrasive snags.
Produced with extra fast action blanks that have rapid recovery for long-range casting and high accuracy. These rods put lures exactly where they are intended to go, time after time. The extra-fast action is stiff and when using low stretch lines like braid, will make lures react with intensity with the smallest of moments, triggering the predatory instincts of any fish in the area.
A polyester line that has virtually no stretch, offering you maximum sensitivity. It has minimal resistance when casting, which allows you to cast the lightest weights and lures. HTO Rockfish Ester Mainline is denser than water, far more so than braid, monofilament or fluorocarbon. It will sink as fast as your lure does. This provides an unrivaled connection with your lure, offering maximum sensitivity. It also gets you fishing quicker!
A polyester line that has virtually no stretch, offering you maximum sensitivity. It has minimal resistance when casting, which allows you to cast the lightest weights and lures. HTO Rockfish Ester Mainline is denser than water, far more so than braid, monofilament or fluorocarbon. It will sink as fast as your lure does. This provides an unrivaled connection with your lure, offering maximum sensitivity. It also gets you fishing quicker!
A polyester line that has virtually no stretch, offering you maximum sensitivity. It has minimal resistance when casting, which allows you to cast the lightest weights and lures. HTO Rockfish Ester Mainline is denser than water, far more so than braid, monofilament or fluorocarbon. It will sink as fast as your lure does. This provides an unrivaled connection with your lure, offering maximum sensitivity. It also gets you fishing quicker!
A polyester line that has virtually no stretch, offering you maximum sensitivity. It has minimal resistance when casting, which allows you to cast the lightest weights and lures. HTO Rockfish Ester Mainline is denser than water, far more so than braid, monofilament or fluorocarbon. It will sink as fast as your lure does. This provides an unrivaled connection with your lure, offering maximum sensitivity. It also gets you fishing quicker!
A squid jig made from hard plastic and covered in a fabric cover. The fabric cover increases the temperature of the lure ever so slightly, which is an instant attractor for the squid. The fabric is also textured like fish scales, which gives it the sensation of fish skin, which squid will grab with vigour.
A squid jig made from hard plastic and covered in a fabric cover. The fabric cover increases the temperature of the lure ever so slightly, which is an instant attractor for the squid. The fabric is also textured like fish scales, which gives it the sensation of fish skin, which squid will grab with vigour.
A squid jig made from hard plastic and covered in a fabric cover. The fabric cover increases the temperature of the lure ever so slightly, which is an instant attractor for the squid. The fabric is also textured like fish scales, which gives it the sensation of fish skin, which squid will grab with vigour.
A squid jig made from hard plastic and covered in a fabric cover. The fabric cover increases the temperature of the lure ever so slightly, which is an instant attractor for the squid. The fabric is also textured like fish scales, which gives it the sensation of fish skin, which squid will grab with vigour.