Lures

Specifically designed for extreme distance casting, especially good in windy conditions. A deadly lure for shore fishing for Bass, Pollack & Mackerel. The blade design allows them to swim very lively and erratic, with the most incredible 360-degree rotation on the slightest spin stop which creates an incredible flash in the water. Featuring ISP = Intense Strike Point which draws the fish right on to the tail section where the hook is - ensuring a superb hookup rate.

Specifically designed for extreme distance casting, especially good in windy conditions. A deadly lure for shore fishing for Bass, Pollack & Mackerel. The blade design allows them to swim very lively and erratic, with the most incredible 360-degree rotation on the slightest spin stop which creates an incredible flash in the water. Featuring ISP = Intense Strike Point which draws the fish right on to the tail section where the hook is - ensuring a superb hookup rate.

Specifically designed for extreme distance casting, especially good in windy conditions. A deadly lure for shore fishing for Bass, Pollack & Mackerel. The blade design allows them to swim very lively and erratic, with the most incredible 360-degree rotation on the slightest spin stop which creates an incredible flash in the water. Featuring ISP = Intense Strike Point which draws the fish right on to the tail section where the hook is - ensuring a superb hookup rate.

Specifically designed for extreme distance casting, especially good in windy conditions. A deadly lure for shore fishing for Bass, Pollack & Mackerel. The blade design allows them to swim very lively and erratic, with the most incredible 360-degree rotation on the slightest spin stop which creates an incredible flash in the water. Featuring ISP = Intense Strike Point which draws the fish right on to the tail section where the hook is - ensuring a superb hookup rate.

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

The Jigpara Jet is an ultra-long casting jig making them the go to lure when the fish are striking small bait fish but you need a long casting lure to reach them. The tail weighted design allows the lure to cast arrow straight and helps to reduce distance sapping spinning during the cast. The lure works in a tantalising manner encouraging the fish to strike once you have reached them. The slim profile makes an ideal sandeel and white bait imitation. Supplied with both a front assist hook and rear treble. You can fish the lure as it is or remove one or other hook to give you your preferred single hook presentation

One of the many qualities of Samson lures is the craftmanship that goes into making each one! All lures are handmade to perfection, wired through, weighted for casting maximum distance, and lathe turned for anti tumble, whilst maintaining a realistic action vital in enticing fish to strike. Samson lures are best deployed for surface action but can also be fished deep when conditions suit.

New from IMA, the iBorn features a tight and aggressive wobbling action and is the perfect lure for working shallow marks, thanks to the vane that prevents it from submerging beyond 30cm. The iBorn features a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved stability when it hits the water. The iBorn is capable of fantastic casting distances which can be invaluable when tackling shallow terrain. Currently available in three different colours

New from IMA, the iBorn features a tight and aggressive wobbling action and is the perfect lure for working shallow marks, thanks to the vane that prevents it from submerging beyond 30cm. The iBorn features a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved stability when it hits the water. The iBorn is capable of fantastic casting distances which can be invaluable when tackling shallow terrain. Currently available in three different colours

New from IMA, the iBorn features a tight and aggressive wobbling action and is the perfect lure for working shallow marks, thanks to the vane that prevents it from submerging beyond 30cm. The iBorn features a fantastic design that keeps the lure stable during flight and a "keel" on the side for improved stability when it hits the water. The iBorn is capable of fantastic casting distances which can be invaluable when tackling shallow terrain. Currently available in three different colours

The Komomo doesn't have a protruding diving lip giving it a really natural appearance without additional casting resistance. This S series has a slow sinking action allowing you to find the fish in the water column.

The Komomo doesn't have a protruding diving lip giving it a really natural appearance without additional casting resistance. This S series has a slow sinking action allowing you to find the fish in the water column.

The Komomo doesn't have a protruding diving lip giving it a really natural appearance without additional casting resistance. This S series has a slow sinking action allowing you to find the fish in the water column.

The Komomo doesn't have a protruding diving lip giving it a really natural appearance without additional casting resistance. This S series has a slow sinking action allowing you to find the fish in the water column.

The IMA Salt Skimmer has a slender profile that is similar to a soft plastic stickbait which allows effortless distance casting. A weighted internal system allows the lure to zig zag and create large swirls and ever widening surface boils on retrieve. The Skimmer is equipped with Owner ST 36 hooks, Built-in rattle, weighs 14g and measures 110mm. It's slim profile and weighted tail gives it serious moment

The IMA Salt Skimmer has a slender profile that is similar to a soft plastic stickbait which allows effortless distance casting. A weighted internal system allows the lure to zig zag and create large swirls and ever widening surface boils on retrieve. The Skimmer is equipped with Owner ST 36 hooks, Built-in rattle, weighs 14g and measures 110mm. It's slim profile and weighted tail gives it serious moment

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" This jig will offer a slower more leaf like fall but still retains a good casting ability as the bulk of the weight is set just to the rear of centre. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" This jig will offer a slower more leaf like fall but still retains a good casting ability as the bulk of the weight is set just to the rear of centre. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!

A king of the standard jig, its perfect for every situation regardless of your chosen target, it is "JIGPARA" This jig will offer a slower more leaf like fall but still retains a good casting ability as the bulk of the weight is set just to the rear of centre. Jigpara jigs offer less drag giving you the feedback to every jerk from high pitch to slow. The secret of outstanding hooking performance, it is a hook point. Jigpara are made with top quality front and rear mounted Japanese made hooks. Touch it and you'll be hooked it right away!