The "S" shape in the body delivers a pronounced wounded baitfish action. High quality foiled finishes add flash and attraction to the amazing action. Good for all kinds of pelagic fish: Tuna, Trevally, Sea Bass, Spanish Mackerel and Kings.
The world’s number one saltwater hardbodied lure and No. 1 choice for open water trolling. Controlled sinking rate is perfect for fishing suspended fish or submerged growth and structure. Deep diving lip with Rapala “wobble” action.
The world’s number one saltwater hardbodied lure and No. 1 choice for open water trolling. Controlled sinking rate is perfect for fishing suspended fish or submerged growth and structure. Deep diving lip with Rapala “wobble” action.
Gulp! is not just an alternative; in fact it is a preferred bait for many top anglers. Gulp! bleeds a scent like a blood trail so it attracts more fish from greater ranges and triggers them to feed. The right colours, the right texture, the right flavour. Thousands of anglers make Gulp! their first choice.
More than a live bait replacement this Néréïs is one of the best baits in the range. Proven efficiency for flounders but not only, it seems that sea trout love it as well!
Gulp! is not just an alternative; in fact it is a preferred bait for many top anglers. Gulp! bleeds a scent like a blood trail so it attracts more fish from greater ranges and triggers them to feed. The right colours, the right texture, the right flavour. Thousands of anglers make Gulp! their first choice.
Gulp! is not just an alternative; in fact it is a preferred bait for many top anglers. Gulp! bleeds a scent like a blood trail so it attracts more fish from greater ranges and triggers them to feed. The right colours, the right texture, the right flavour. Thousands of anglers make Gulp! their first choice.
Gulp! is not just an alternative; in fact it is a preferred bait for many top anglers. Gulp! bleeds a scent like a blood trail so it attracts more fish from greater ranges and triggers them to feed. The right colours, the right texture, the right flavour. Thousands of anglers make Gulp! their first choice.
The Power Sardine is ideal for fishing in and around snaggy marks, thanks to the weedless hook design. The lure creates a fantastic action in the water and is perfect for targeting seabass.
The Power Sardine is the perfect lure for seabass fishing from boat or shore. The weedless set up makes it perfect for fishing in or around snaggy areas. An alluring flashing action will catch the attention of even the weariest seabass!
The Power Sardine is the perfect lure for seabass fishing from boat or shore. The weedless set up makes it perfect for fishing in or around snaggy areas. An alluring flashing action will catch the attention of even the weariest seabass!
The Power Sardine is the perfect lure for seabass fishing from boat or shore. The weedless set up makes it perfect for fishing in or around snaggy areas. An alluring flashing action will catch the attention of even the weariest seabass!
The Power Sardine is the perfect lure for seabass fishing from boat or shore. The weedless set up makes it perfect for fishing in or around snaggy areas. An alluring flashing action will catch the attention of even the weariest seabass!
The Drift Shad is a two part lure which combines a jig head and soft but durable soft paddle tail body. The two parts match perfectly to give a small bait fish profile and the paddle tail gives a life like erratic swimming action with plenty of vibration to attract the fish. The weighted jig head aids casting and helps the Drift Shad to swim true. The eye position allows you to either cast and retrieve or work the lure vertically from the boat. It can also be fished on a flying collar rig for drifting deeper offshore wrecks and reefs. The soft body is made from a durable material and has a great action. It is glued to the head for added security.
Introducing the brand new Fiiish Black Eel. Building on the success of the Crazy Sandeel, this new weedless eel features the same great hook rigging system on a new improved inverse paddle tail which explodes with action under slow or fast retrieve.
Introducing the brand new Fiiish Black Eel. Building on the success of the Crazy Sandeel, this new weedless eel features the same great hook rigging system on a new improved inverse paddle tail which explodes with action under slow or fast retrieve.
Introducing the brand new Fiiish Black Eel. Building on the success of the Crazy Sandeel, this new weedless eel features the same great hook rigging system on a new improved inverse paddle tail which explodes with action under slow or fast retrieve.
The Fiiish Black Minnow has taken the lure fishing scene by storm since it was introduced and still more and more fish are being caught. As well as the usual or expected quarry there have also been smooth hounds, wels catfish and plenty of other strange ones in between.
The Black Eel is a longer, slimmer version of the deadly black minnow lure. The Black eel uses the same proven articulated design with a separate weighted head, hook and super supple body. The slimmer profile gives the Black Eel a similar outline to many prey species and this coupled with the attractive paddle tail action and natural feeling body will help encourage the fish to strike.
Brand New for 2020 - the Crazy Paddle Tail another sure fire winner with its upturned paddle tail and the versatility that it can be fitted with any of the Size 2 Crazy Sandeel heads Double Combos comprise 2 complete lures.
X-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action.